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Consent banner review: Key issues
Introduction The General Data Protection Regulation (GDPR) and the ePrivacy Directive, commonly known as the “cookie law,” represent essential legal frameworks aimed at safeguarding user privacy and fostering transparency regarding the collection and processing of personal data on the Internet. These privacy laws necessitate clear and affirmative consent, ensuring compliance and avoiding practices like pre-ticked boxes. This comprehensive report delves into a thorough examination of eight specific issues identified within the cookie consent mechanisms present on a range of websites. Additionally, our analysis encompasses a detailed legal evaluation of these identified concerns, followed by a set of recommendations tailored to assist in achieving compliance with the pertinent regulations. Issue 1: No reject button on the first layer Problem: One of the primary issues identified is the absence of a “Reject” button on the first layer of the cookie consent banner. Users are often presented with an option to “Accept All”
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