Google

Google

Explore how various Google services can enhance your Shopify operations, from analytics to advertising tools.

Key Advantages of Google's Advanced Consent Mode
Google

Key Advantages of Google’s Advanced Consent Mode

Introduction In today’s privacy-focused digital landscape, businesses must balance user privacy and data collection. Google’s ...
How to Keep Google Ads Running After Cookie Decline
Google

How to Keep Google Ads Running After Cookie Decline

Introduction Digital advertising is currently undergoing a major transformation as the use of third-party cookies ...
Integration of Google Ad Manager with IAB TCF V2.2 What You Need to Know
Google

Integration of Google Ad Manager with IAB TCF V2.2: What You Need to Know

Introduction to IAB TCF 2.2 The Interactive Advertising Bureau (IAB) has introduced the Transparency and ...
Pandectes: Google and IAB TCF v2.2 Certified CMP
Google

Pandectes: Google and IAB TCF v2.2 Certified CMP

Introduction As privacy regulations tighten globally, businesses operating in the digital marketing sphere must implement ...
Google Tag Manager: How it integrates with cookie consent and the GDPR
Google

Google Tag Manager: How it integrates with cookie consent and the GDPR

Introduction Google Tag Manager (GTM) is widely recognized as a robust and versatile tool designed ...
An overview of the American Privacy Rights Act (APRA) - Google introduces new consent requirements for Switzerland
Google

Google introduces new consent requirements for Switzerland

Introduction In response to evolving data privacy regulations, Google has recently introduced new consent requirements ...
An overview of the American Privacy Rights Act (APRA) - Google reconsiders deprecating third-party cookies
Google

Google reconsiders deprecating third-party cookies

Introduction The digital advertising ecosystem has been undergoing significant transformations as privacy concerns increasingly dominate ...
An Overview of Google's Privacy Sandbox
Google

An Overview of Google’s Privacy Sandbox

Introduction Google’s Privacy Sandbox is a groundbreaking initiative designed to enhance user privacy while maintaining ...
Google’s transition away from third-party cookies
Google

Google’s transition away from third-party cookies

Introduction For years, third-party cookies have been a crucial underpinning of the online advertising ecosystem. ...
Exploring dark patterns in Google Consent
Google

Exploring dark patterns in Google Consent

Introduction Dark patterns are deceptive design practices used in user interfaces to manipulate users into ...