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Klaviyo integration for Shopify

Klaviyo can sync your segments to Google Ads, but Google only accepts profiles from the EEA, the UK and Switzerland that carry advertising consent. Pandectes records that consent on each Klaviyo profile, from the same cookie banner, so your Google Ads audiences include only visitors who agreed. Read the setup guide.

Enable the Klaviyo integration

How it works

  1. Turn on the integration

    In the app, open Integrations, tick Klaviyo and save. There is no code to add.

  2. Consent reaches the profile

    Pandectes adds two properties to each Klaviyo profile, ad_user_data and ad_personalization. Both start as denied and change to granted when the visitor accepts in your cookie banner.

  3. Sync only consented profiles

    Update the Klaviyo segments you sync to Google Ads so they include only profiles with advertising consent, and Google receives the consent status with each one.

Klaviyo in Pandectes

Google Ads audiences built on consent

  • Advertising consent recorded as properties on each Klaviyo profile.
  • ad_user_data and ad_personalization, the two consent signals Google asks for.
  • Set from the same cookie banner as the rest of your consent.
  • Kept apart from email and SMS consent, which Klaviyo collects itself.
  • Turned on with one checkbox, with no code.
  • Included in the Plus plan and above.

Frequently Asked Questions

Why does Klaviyo need advertising consent?

Since 6 March 2024, Google's EU user consent policy requires advertising consent for profiles from the EEA and the UK that are synced to Google, and since 31 July 2024 for Switzerland too. If you send Klaviyo segments to Google Ads, those profiles need it.

Is this the same as email marketing consent?

No. Marketing consent covers the emails and texts you send, and Klaviyo collects it. Advertising consent covers using a profile for ads, and it has to be collected on your store, which is what the Pandectes banner does.

What do I set up in Klaviyo?

When you connect Google Ads in Klaviyo, choose the option to send Google only audiences that have granted consent for ad targeting. Then filter the segments you sync on the two Pandectes properties, so only profiles with granted consent are included.

Which plans include it?

The Klaviyo integration is included in the Plus plan and above. See the plans.

Where is the step-by-step guide?

Our Help Center has the Klaviyo setup guide, with screenshots of each step.

Why merchants choose Pandectes

Privacy compliance that installs in minutes, keeps your store fast and grows with you.

185k+
stores installed Pandectes
3,000+
five-star reviews
17m+
consents recorded every day
35
privacy laws covered
  • Loved by Shopify merchants

    Built for Shopify, and one of the most installed and highest-rated privacy apps in the Shopify App Store.

    Built for Shopify5/53,000+
  • Fast at any scale

    From a first store to millions of visitors a day, with no slowdown for your shoppers.

  • Every privacy law

    GDPR, CCPA/CPRA, LGPD, PIPEDA, APPI and 30 more, with the right banner for each region.

  • A global cookie dictionary

    Every cookie on your store is matched to our database and categorised for you.

  • Proof of consent

    A downloadable record of every consent, ready if a regulator asks.

  • Real people, 24/7

    Our team answers by chat and email around the clock.

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