Consent
6 posts
Website Legal Requirements: A Guide to Consent and Privacy Compliance
What GDPR, CCPA/CPRA, LGPD and newer U.S. state laws require of your website: valid consent, cookie banners, privacy policies and consent management for Shopify stores.
Consent and Marketing: How Customer Choice Can Drive Audience Growth
Consent is now a core marketing decision for Shopify merchants. Learn how clear, honest customer choice builds first-party data, stronger engagement and audience growth.
Dutch Cookie Compliance: Understanding Consent Banner Requirements
What Dutch law and the GDPR require from cookie banners, how the Dutch DPA enforces them, the most common violations and how to design a compliant banner.
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Understanding the New Hampshire Privacy Act (NHPA)
Who the New Hampshire Privacy Act applies to, the rights it gives consumers, what it requires of businesses, and how it is enforced.
Getting Ready for IAB TCF 2.4 Requirements and Next Steps
What changes with IAB TCF 2.4, the October 2026 and February 2027 deadlines, and the steps publishers and Shopify merchants should take to stay compliant.
Legitimate interest under GDPR: An explanation
Legitimate interest can be a lawful basis for data processing under the GDPR, but it must be carefully considered and assessed.